Here’s a quick and easy test:
Walk around your organization and select 6 – 10 people – each from a different function and a different position – and ask them one question: “What’s Going on Here?”
Allow them to share their opinions and perceptions of the business without any prompts or details. Then Listen.
Capture their input and discern what you heard:
- Is there a consistent theme or subject?
- Do they share a working knowledge of the business strategy or priorities?
- Do they repeat recent leadership messages?
- Are they comprehending current market conditions?
- Is there coherence around current decisions (meaning they understand the decision-making process)?
- Do they have a worldview?
Then share your analysis up the leadership chain.
The feedback can drive changes in both management and communications efforts helping you focus on what’s important to the workforce.
Is this a scientific poll? Of course not.
Can it be illuminating? Absolutely!
What do you think?
Gary
Thursday, September 8, 2011
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